We examine your site from the standpoint of over 25 vital SEO criteria, determine what needs to be tweaked, sort those results into a list ranked by projected cost benefit and ROI, and lay out a plan with options and estimates for executing improvements to your site.

Our aim is to determine future goals by which we can measure the success of your SEO campaign, work out a plan to achieve those goals, and ultimately improve your website's visibility in the major search engines.

This report allows us to work with you in order to devise targets for both organic search listings and pay-per-click campaigns. Based on the client's input and our own research, we identity the top competitors in the targeted industry. We evaluate their site to determine which keywords are the most valuable in terms of SEO.

From the standpoint of over 25 vital SEO criteria, our report will give an in-depth analysis of the techniques and strategies being used by the competition in order to achieve top search engine rankings, as well as how we can incorporate similar techniques in order to boost your site's rankings. We will then set forth a clear action plan for moving your site up in the rankings.

If requested, we can also look at which keywords are being used predominantly in pay-per-click campaigns across the industry and devise a strategy and financial projection for establishing such a campaign for your site.

Our positioning report takes a hard look at how your site ranks against the competition in your industry. We set out with the goal of creating a plan that will lead your site on the path to the top of the rankings. We look at the top websites in your industry from the standpoint of over 25 vital SEO criteria in order to determine why the highest ranked sites hold their positions.

This report will illustrate the statistical gaps between your website and the competition, and present a course of action that aims to close these gaps.

Website statistics software is useful, but very limited. This is where we come in. This monthly report analyzes your website over time and identifies trends in traffic, inbound links and the search engine fundamentals that you need to be aware of in order to assure that your website continually improves. Our goals are to:

• Analyze traffic patterns and fundamental search engine statistics over time
• Identify how your website is performing and what weaknesses it may have
• Determine how those weaknesses can be overcome in the most efficient fashion
• Establish an actionable plan for continually improving your website, with the goal being to maximize both ROI and user experience
• Act on that plan to begin realizing your site's true potential

Each month, you will receive an approximately 20 page report including charts and graphs that plainly demonstrates how your website is performing, as well as a crucial executive summary suggesting improvements that will impact your website's performance.

Using our own software, we track a list of your site's essential keywords and chart their progress in search engine results. This monthly report will show how any relevant site changes have impacted your site's standing in the major search engines. From this information, we are able to identify the progress of your SEO marketing campaign. Keyword Tracking will also reveal which keyword results may become diluted due to the explosion of keyword popularity or spamming.

Our goal is to analyze your site over time so that we can assist in effectively bringing more visitors to the site, keeping them there longer, and increasing the ROI on your website. This report includes a crucial executive summary that suggests recommendations for future improvements that will impact your website's performance.

In order to see search engine rankings improve, it will most likely be necessary to tweak your site's content. This service helps to highlight the important elements of your site, so that search engines will give your site the credit it deserves. We work with onsite text, anchor text, title tags, sitemaps and other relevant elements of the site's code and content in order to capture the full SEO potential of your site.

Our monthly report will provide you with a list of suggested improvements and plan for their implementation. This is a very flexible service; it can also be used to keep an eye on your competition and report what changes they have made to their websites. In addition, the report will suggest ways to build upon relevant text that is already on your site, and present strategies for keeping your site updated with fresh, search-relevant content.

From the point of view of all search engines, the number of links leading to your site is a prime indicator of how important your site is. From this perspective, newer sites are often at a disadvantage to their competitors. Thus, having a high number of relevant backlinks is often one of the greatest challenges for any organic SEO campaign. We always employ organic, 'white hat' SEO techniques in any campaign; we understand that any benefit gained through underhanded tactics is temporary, dishonest and serves neither the interest of our clients nor ourselves.

Thus, we build backlinks the old fashioned way. We research and make use of relevant online directories, blogs, forums, article distribution sites, social bookmarking sites and other potential backlink sources in order to boost the number of inbound links to your site.

This service includes a monthly report that tracks the number of backlinks leading to your site, compares them over time, and notes any trends that develop. Our report includes suggestions for future backlink building and a proposed plan for the following month's work.

Our full SEO Services combine all of the above. We perform keyword analysis, recommend relevant changes and updates to your site, execute the approved suggestions for improvement, optimize your site's code and content, and provide ongoing backlink building services.

This is the full package; it produces serious SEO results and we aim to ensure that you see the benefits clearly in terms of ROI, relevant site visits and increased rankings for targeted keywords. By working closely with the client, we examine the competition each month for any changes in results, and react quickly to those changes.